Quality
Our diamond inventory consists of Gemological Institute of America (GIA) and American Gem Society (AGS) diamonds. We like to emphasize great cut and ideal proportions in our diamonds, because they are the main source of brilliancy in a diamond.
We believe it is best to buy diamonds in person. You will be able to feel, touch, and experience the brilliancy of a diamond for yourself.
Who is the GIA?
The non-profit Gemological Institute of America (GIA) is one of the leading diamond grading laboratories in the jewelry industry. Since 1931, the GIA has educated more than 300,000 jewelers around the world. Its mission is to protect the consumer by encouraging the development of professional and ethical standards. It has developed the most recognized diamond grading, known as the Four C's (Carat, Color, Clarity, and Cut).
Who is the AGS?
The American Gem Society (AGS) was founded in 1996, and, like the GIA, it is recognized as one of the leading diamond grading laboratories. This laboratory provides what is known as the "Triple O" diamond grading document. Their mission is also to help protect the consumer.
Sharon 